Apple's iPad and other emerging tablet devices have been hailed as a potential savior for long-form journalism. It's hard to go a day without reading new research or hearing an industry commenter discuss the iPad's potential to create a lean-back consumption experience more akin to reading literary magazines than online news. Is there real potential for long-form, magazine-style content to thrive in the digital environment?
Mentioned later in the article is Roger Fidler's iPad survey:
Another survey about iPad news consumption, by the Reynolds Journalism Institute, found that more than six out of 10 polled iPad owners spend more than an hour a day on their iPad. Both the Reynolds research and research from the Associated Press/NPR aslo found iPad owners access the device most frequently while at home ― suggesting they use it more for a lean-back experience rather than quick, on-the-go entertainment.