Newspaper publishers optimistic about the future, RJI survey shows

Source Newsroom America on October 3, 2012 0 Comments
Mike Jenner, pay models, pay walls, RJI, Reynolds Journalism Institute
"Newspaper Publishers Optimistic About the Future, MU Survey Shows," Newsroom America, October 3, 2012.

Publishers of U.S. daily newspapers remain optimistic about the future of their industry despite a declining readership and a poor economy that has forced the newspaper industry to drastically cut staff and expenditures in recent years, according to a new survey.

In the largest survey of its kind, Michael Jenner, the Houston Harte Endowed Chair at the University of Missouri School of Journalism and Reynolds Journalism Institute at MU, found that nearly two-thirds of responding publishers expressed optimism for the future, while only 4 percent of respondents were not optimistic about the industry.

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