Don’t Laugh at Zuckerberg’s Newspaper Metaphor, It’s More Accurate Than You Think (PandoDaily)
Facebook founder and hoodie-wearing CEO Mark Zuckerberg claims that local newspapers influenced the newly redesigned News Feed. He even compared today’s update to a local newspaper, the nonexistent Monterey Daily, much to the bewilderment of the tech press.
Limits on Behavioral Ads Could Give Publishers More Control (Street Fight)
Matt Sokoloff: As limits arise on behavioral ads, endemic sites (or sites with actionable user data) can essentially become ad networks. If browser limits mean that Cars.com can no longer sell its data, then the opportunity exists for the company itself to develop a platform to sell audience extension.