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Reynolds Fellows

Hyperlocal online ads are about to get a lot bigger — billboard-sized

Source StreetFight on October 5, 2012 0 Comments
Matt Sokoloff, advertising networks, Reynolds Fellow, RJI

The next time you are in your doctor’s office, at the mall or at the local sports arena, the ad that you see on a plasma TV display or a digital kiosk could have been purchased and placed there using the same type of system advertisers are using today to buy and place online display ads.

We the Tweeters

By RJI on October 4, 2012 0 Comments News

A team of researchers with the Reynolds Journalism Institute at the University of Missouri examines how viewers throughout the nation respond in real time via Twitter to the presidential candidates and their performances during the first presidential debate. Social media such as Twitter now allow citizens to more fully engage with televised political events, such as the presidential debates, and be active participants in the political dialogue by responding to the candidates’ messages and also interacting with other citizens.

Twitter hits records during Obama-Romney debate

Source Dallas News on October 4, 2012 0 Comments
Brian Houston, Mitchell S. McKinney, Reynolds Journalism Institute

The Dallas Morning News worked with the Reynolds Journalism Institute at the University of Missouri to try to make sense of the cacophony by looking at how reactions in North Texas and other parts of the country compared to the broader Twitterverse.

MU professors to use Twitter to “let voices be heard,” analyze responses to presidential debates

By Jennifer Nelson on October 3, 2012 0 Comments News

University of Missouri professors Mitchell S. McKinney and J. Brian Houston want U.S. citizens’ voices to be heard in the upcoming presidential debates.

Report: Users have emotional responses to news apps

Source Fierce Developer on October 1, 2012 0 Comments
Paul Bolls, research, advertising, Reynolds Journalism Institute, RJI

According to the study, media consumers can be divided into two camps: those that seek rewards (like Pavlov's dog) and those that avoid threats.

Entrepreneurs kickoff Startup Weekend

By Brian Steffens on September 27, 2012 0 Comments News

Everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups.

The Washington Post

By RJI on September 27, 2012 0 Comments News

The Digital Newsbooks on this page were produced at the RJI for The Washington Post in 2007 and 2009. The cover images are hyperlinked to the Web pages where they are free to download. They can be opened and comfortably read within any PDF viewer; however, they are best read within PDF viewers that support hyperlinks. For Apple iPad owners we recommend the iBooks or Goodreader app.

The New York Times

By RJI on September 27, 2012 0 Comments News

The Digital Newsbooks on this page were produced at the RJI for The New York Times between 2006 and 2008. The cover images are hyperlinked to the Web pages where they are free to download. They can be opened and comfortably read within any PDF viewer; however, they are best read within PDF viewers that support hyperlinks. For Apple iPad owners we recommend the iBooks or Goodreader app.

The Commercial Appeal

By RJI on September 27, 2012 0 Comments News

The Digital Newsbook on this page was produced at the RJI for The Commercial Appeal in 2007. The cover image is hyperlinked directly to the newsbook, which is free to download and save. It can be opened and comfortably read within any PDF viewer; however, it is best read within PDF viewers that support hyperlinks. For Apple iPad owners we recommend opening the newsbook in the iBooks or Goodreader app.

Tampa Bay Times (St. Petersburg Times)

By RJI on September 27, 2012 0 Comments News

The Digital Newsbooks on this page were produced at the RJI for the St. Petersburg Times in 2008 and 2009. (The newspaper was renamed Tampa Bay Times on January 1, 2012.) The cover images are hyperlinked directly to the newsbooks, which are free to download and save. They can be opened and comfortably read within any PDF viewer; however, they are best read within PDF viewers that support hyperlinks. For Apple iPad owners we recommend opening these newsbooks in the iBooks or Goodreader app.

Nieman Reports

By RJI on September 27, 2012 0 Comments News

The Digital Newsbooks on this page were produced at the RJI for Nieman Reports, a publication of the Nieman Foundation for Journalism at Harvard University between 2007 and 2010. The cover images are hyperlinked directly to the newsbooks, which are free to download and save. They can be opened and comfortably read within any PDF viewer; however, they are best read within PDF viewers that support hyperlinks. For Apple iPad owners we recommend opening these newsbooks in the iBooks or Goodreader app.

Las Vegas Review-Journal

By RJI on September 27, 2012 0 Comments News

The Digital Newsbook on this page was produced at the RJI for the Las Vegas Review-Journal in 2007. The cover image is hyperlinked directly to the newsbook, which is free to download and save. It can be opened and comfortably read within any PDF viewer; however, it is best read within PDF viewers that support hyperlinks. For Apple iPad owners we recommend opening the newsbook in the iBooks or Goodreader app.

Investigative Reporters and Editors (IRE)

By RJI on September 27, 2012 0 Comments News

Investigative Reporters and Editors, Inc. is a grassroots nonprofit organization dedicated to improving the quality of investigative reporting. IRE was formed in 1975 to create a forum in which journalists throughout the world could help each other by sharing story ideas, news gathering techniques and news sources. More information can be found at: www.ire.org

The International Consortium of Investigative Journalists (ICIJ)

By RJI on September 27, 2012 0 Comments News

The ICIJ was launched as a project of the Center for Public Integrity (CPI) in 1997 to extend the Center’s style of watchdog journalism, focusing on issues that do not stop at national borders. More information can be found at: www.icij.org

Center for Public Integrity (CPI)

By RJI on September 27, 2012 0 Comments News

The Center for Public Integrity was founded in 1989 by Charles Lewis. It is one of the country's oldest and largest nonpartisan, nonprofit investigative news organizations. Its mission: To enhance democracy by revealing abuses of power, corruption and betrayal of trust by powerful public and private institutions, using the tools of investigative journalism. More information can be found at: www.publicintegrity.org

Reynolds Fellow and presidential debates expert believes election may hinge on 2012 debates

By RJI on September 26, 2012 0 Comments News

With polls showing presidential candidates Democrat Barack Obama and Republican Mitt Romney locked in a tight race, many are predicting that the first presidential debate on Oct. 3 could be a turning point in the election.

Block by Block 2012: Is this the future of local news?

By Matt Sokoloff on September 26, 2012 0 Comments Blogs

There was discussion about how to use social media and the latest gadgets, but the exciting conversations at Block by Block were around innovation.

Presidential debates may influence outcome of 2012 presidential election says RJI expert

Source MU News Bureau on September 25, 2012 0 Comments
Mitchell S. McKinney, politics, presidential debate, RJI

Mitchell McKinney, University of Missouri professor of communication in the College of Arts and Science and internationally recognized scholar of presidential debates, has identified the specific conditions necessary for debates to be influential in the outcome of an election.

ONA12/Revenue: Extreme makeover and journey into the “business side”

By Brian Steffens on September 24, 2012 0 Comments Blogs

From Local Media Association to Block by Block to the Online News Association ... this year it's about the money.

AdFreeq awarded $50k in additional funding

Source aimgroup.com on September 24, 2012 0 Comments
Peter Meng, RJI, Reynolds Journalism Institute

AdFreeq received the new funding from Capital Innovators, a St. Louis angel investment group. The company will also provide legal, accounting and marketing services. AdFreeq has been incubated at the Reynolds Journalism Institute at the University of Missouri in Columbia.