Matt (Sokoloff) Broffman is director of innovation for the city of Orlando (Florida). Before accepting the city’s position, he was the chief executive officer and publisher of Bungalower, a local news site covering Orlando’s (Fla.) bungalow neighborhoods. Prior to his fellowship, Broffman was the product manager at Korrelate where he built and marketed products focused on connecting online advertising to offline purchases. Broffman has held multiple roles at Tribune Interactive, including product manager for Tribune’s eight newspaper websites including LATimes.com, ChicagoTribune.com, and OrlandoSentinel.com.

He is a 2007 graduate of the the Missouri School of Journalism’s inaugural class in convergence journalism.