Revenue strategies
A leap forward for AI in journalism is coming from an unexpected place — small-town Missouri
Rust Communications encompasses 15 newspapers across five states which now use a content management system that one might expect to find at a high-powered national media conglomerate.
How to focus on what matters in building your news operation
Guidance for overloaded leaders of news organizations.
Maximizing revenue with sponsored content: Best practices for article pages
How newsrooms can leverage sponsored content while staying compliant with Google’s policies,
Building a sponsored content program with intentionality and trust
Erica Schopmeyer, director of operations at Outlier Media, recently wrapped up a fellowship with Poynter’s Media Transformation Challenge where she focused on growing Outlier’s sponsored content program. Outlier had a couple sponsored content agreements when Schopmeyer joined, but she wanted to help grow this revenue stream to offset the organization’s reliance on grants and improve … Continued
Scaling small: How the Tiny News Collective is helping entrepreneurs build sustainable local news organizations
How newsrooms can thrive by “right-sizing” operations, navigating fiscal sponsorships, and avoiding common pitfalls in the early years of growth.
Aligning your advertisers with your mission and values
How LOOKOUT created a new policy and intake process for future partners.
How virtual and in-person events can grow collaborative revenue
And a template to plan your next virtual or in-person event.
Where do you start in launching a freelance career?
The biggest mistake new freelancers make is wasting time on the wrong priorities. Here’s what to do instead.
How to pitch funders on collaborative journalism projects
And a template pitch deck for you to utilize.
Building stronger newsrooms by tackling operational pain points
The path forward: Real support, practical tools, and proactive measures.