Tag: Local Independent Online News Publishers
Recentering and refocusing to make a founding newsroom sustainable
My plan for Four Points Media and a balanced future.
Financing multicultural media: New collaboration positions publishers of color as catalysts for equitable community development
A robust, resilient and diverse media ecosystem is as essential to a community’s well-being as affordable housing, reliable transportation and accessible capital.
Discovering a new news ecosystem
When Michele McLellan dug deep into how local, online journalists were making a living, the result was a three-year series of annual conferences that spawned a national nonprofit organization.
More trust + more collaboration = more revenue
Revenue generation can be a complex landscape for digital publishers, especially those in small operations. Should you hire a sales team? Use programmatic advertising? Rely on affiliate marketing? Offer native advertising? Can the sales team collaborate and brainstorm with the news team? There’s much to sort out and consider for startup digital publishers trying to … Continued