How to make money on digital: The answer is still elusive

The main story that came out of my first stop on the Potter Listening Tour (#potterlisten) is that a small paper can achieve significant success in building a digital audience. However, figuring out how to make money from that achievement is still a tough task. The Houston Herald serves more than 25,000 people in Texas … Continued

Houston Herald: Weekly in print, daily online

When something newsworthy happens in Houston, Missouri, residents expect their local weekly paper to tell them about it — now. “If people hear sirens,” says Publisher Brad Gentry, “they expect us to have the story.” That’s the way the Houston Herald likes it. When its reporters learn of an event, the Herald sends out a … Continued

2012: What we know now on building public trust, raising money and a free press

Was 2012 prosperous for publishers? The four-part series continues, with this third installment offering key lessons from three well-respected practitioners known for thinking outside the box. Mike Fancher, veteran news business strategist and 2008–2009 Reynolds Fellow; Lila LaHood, director of operations and development at San Francisco Public Press; and Keith Hammonds, director of Ashoka’s Knowledge … Continued

WellCommons: Revolution under the radar

Last week, WellCommons.com, a local health news site, part of the Lawrence Journal-World in Lawrence, KS, won Editor & Publisher’s EPPY award for “Best Community Service on a Media-Affiliated Website with under 250,000 unique monthly visitors”. Thank you, judges! Since there wasn’t an article about the winners, just a list, I’ll explain why we nominated … Continued

Block by Block: Imagining the sequel(s)

The online community news leaders and their shared passion for local news was the most impressive part of Block by Block: Community News Summit 2010. More impressive — and challenging — is where local editors and publishers take it from here. A big tip of the hat to online publishers, including Susan Mernit, Andre Natta … Continued