Engagement
Small publishers can build meaningful engagement practices without more time or resources
It will help you serve the people who are most on board with your mission — and most likely to read and need your reporting.
Use audio to promote greater audience engagement
Social media and smartphones have made it easier than ever for newsrooms to encourage, and use, user-generated content.
How texting can help boost your service journalism efforts
The Wisconsin Center for Investigative Reporting’s partner, News 414, is trying Public Input to talk to readers and help them find resources for housing, food pantries, or even speak directly to a reporter.
The Uproot Project wants race and class at the forefront of environmental reporting
“The old narrative doesn’t work anymore — it never did. It’s time to take it out by its roots, and start anew.”
9 ways newsrooms can incorporate more audio in their work
The ability to hear stories is essential for visually impaired audiences — and anyone who wants to consume content on the move.
Social media policies are not the real issue
Gabe Schneider, Kendra Pierre-Louis, Sisi Wei and Karen K. Ho in a discussion around how newsrooms can work to become anti-racist starting with their social media policies and how they enforce them. Reporters of color being punished and fired for tweets is a symptom of the larger problem that newsrooms need to tackle head on. … Continued
How should publishers change their messaging when paywalls aren’t one size fits all?
Optimizing content limits on a user-by-user basis Should publishers communicate content limits to their audiences? The question becomes more pressing as the products that manage paywalls become sophisticated enough to make predictions about who likely subscribers are. We decided to test this idea with the Reynolds Journalism Institute this year in a partnership project where … Continued
Narrated articles: Q&A with Allyson Daniels
This month for Innovation in Focus, I interviewed Allyson Daniels to learn more about how we can increase accessibility in journalism. Daniels is a quality editor for the Bleacher Report. Swanson: Could you give a brief summary of the work you do? Daniels: I’m a quality editor for digital sports media network Bleacher Report, meaning … Continued
Year in review: How RJI continues to work with, and for, journalists
Eight ways RJI helped newsrooms like yours in 2020 It doesn’t happen every year, but when the unexpected discovery becomes a bit of a trend at the Donald W. Reynolds Journalism Institute, it’s a good year. And that it happened in 2020, which, for the most part, has been a tough year, is especially good. … Continued
Answering reader questions builds trust and becomes the foundation of our community and newsletter
In the coming year, we hope to grow our efforts in multiple ways, specifically to reach new communities and publish in more languages. Two weeks ago we published our third reader generated story. Readers of our WhatsApp group were regularly reaching out to send us photos of housing court documents that they had received, which … Continued