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RJI

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Engagement

Star Tribune summer interns from left to right: Nicole Gutierrez, Hannah Pinski, Grace Yarrow, Gannon Hanevold, Noah Furtado, Sydney Lewis, Emily Hood, Grace Xue, Angelina Katsanis, Noor Adwan and Auds Jenkins.
August 31, 2023
News

The Star Tribune asked its interns to envision the future of the company

Our presentation delivered strategies ranging from expanded revenue models to top-of-funnel engagement to subscriber retention.

Attention Action Journey. Creating community-driven journalism that encourages civic engagement.
July 26, 2023
News

The Attention ↹ Action Journey resource

Utilize this guide to stimulate civic engagement through community focused journalism.

The Texas Tribune. Independent News. Trusted by Texans. Support us.
July 13, 2023
News

Maximizing your membership program with product thinking and user research

Increase the value of membership for members by meeting them where they are, testing internal assumptions and employing product thinking.

Four people sit at a table filled with snacks
June 14, 2023
News

Making your project sustainable beyond your departure

Training, transitions and support.

Innovation in Focus
June 7, 2023
News

RJI launches new Innovation in Focus newsletter

The Innovation Team at RJI has launched the Innovation in Focus newsletter, a monthly exploration of the practical experiments performed as part of the Innovation in Focus series.

A photo of the front page of the San Fernando Valley Sun. The front page has a large photo of people running on the right center, with white box letter text reading "Pacoima Students are Among LA Marathon's Youngest Runners." Above the photo is a black box with the date, issue number and website. At the top are the Sun's two logos: one in English and one in Spanish. There is also a teaser in the right upper corner and down the left side of the page. The bottom of the page contains a link to the Sun's website in blue.
April 20, 2023
News

How we cultivated interest in and collaboration for a community engagement program for a local newspaper

It takes more than an email to generate excitement and retention.

Founder and editor-in-chief Anita Li speaks to attendees at The Green Line's Black Filmmakers in Toronto event on Thursday, Feb. 23, 2023. Photo: Aloysius Wong | The Green Line
March 13, 2023
News

Creating community-driven journalism that encourages civic engagement

Based on The Green Line’s original theory-of-change models, the Attention Funnel and Action Journey.

A screenshot of a webpage mockup for the Sun. There is a turquoise banner running horizontally across the top of the page, with navigation options for the website written in white, serif text on the left side. White social media buttons and a red button that read “Support Us” is on the right of the banner. Below the banner is a white space with the Sun’s logos. The left logo is in English and the right logo is in Spanish. A dark gray banner runs horizontally below the banners, with additional navigation options in white, serif text. The bottom half of the screenshot shows a photo of a girl’s soccer team. The players are wearing white and blue jerseys. There is a coach to the left of them and a coach to the right of them. The coaches are wearing black. Above the photo is the title of the page and the league for the team. It is titled “Tiger’s Soccer — 2023 Squad.” Below the photo to the left is a caption and a paragraph describing the team’s season. Below the photo to the right is the team’s schedule.
February 28, 2023
News

Harnessing the power of communities to reinvent local journalism

Through communication and outreach, we are building a network of community members who are highly engaged with high school sports to contribute to the Sun.

Missouri School of Journalism students and Moberly, Missouri, residents discuss attitudes toward the news at a community meeting on Thursday, Oct. 6, 2022.
December 15, 2022
News

Rebuilding trust in media one community at a time 

Our readers, viewers and listeners must become our advocates.

Borderless Magazine’s Engagement Reporter Diane Bou Khalil and Art Director Michelle Kanaar talk to migrants getting off buses at Chicago Union Station in September. Photo by Jesus J. Montero for Borderless Magazine
October 11, 2022
News

Why your news outlet needs an on-the-ground strategy

Borderless Magazine’s Diane Bou Khalil shares guidance for meeting community members where they’re at.

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  • Facebook
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  • Newsletters
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  • News & events
    • RJI news
    • RJI columns
    • Pictures of the Year
    • Student Innovation Competition
    • Women in Journalism Workshop
    • RJI Weekend Newsletter
    • RJI Newsbooks
  • RJI Fellowships
    • Fellows
    • About RJI fellowships
    • Frequently asked questions
    • Resources
    • Student Innovation Fellowships
  • RJI Programs
    • Aerial Journalism
    • Journalism Digital News Archive (JDNA)
    • Potter Digital Ambassadors
    • Trusting News
    • Watchdog Writers Group
  • Applied Research
    • Innovation in Focus
    • Source Diversity Tracking Tool
    • Source Tracking Playbook
  • About RJI
    • People
    • Facilities
    • Our timeline
    • Download 10 Innovative Years: 2008–2018
RJI logo mark Donald W. Reynolds Journalism Institute

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