How to make money on digital: The answer is still elusive

The main story that came out of my first stop on the Potter Listening Tour (#potterlisten) is that a small paper can achieve significant success in building a digital audience. However, figuring out how to make money from that achievement is still a tough task. The Houston Herald serves more than 25,000 people in Texas … Continued

Houston Herald: Weekly in print, daily online

When something newsworthy happens in Houston, Missouri, residents expect their local weekly paper to tell them about it — now. “If people hear sirens,” says Publisher Brad Gentry, “they expect us to have the story.” That’s the way the Houston Herald likes it. When its reporters learn of an event, the Herald sends out a … Continued

Potter listening tour of community newspapers begins this month

Walter B. Potter Jr. — donor of the Missouri School of Journalism’s Walter B. Potter Fund for Innovation in Local Journalism — will be visiting community newspapers in Missouri this month and next as part of what’s known informally as The Potter Listening Tour. The tour name is inspired by trips politicians sometimes take to … Continued

Student winners demo product at Hearst headquarters

Team Scope, winners of the 2012 Reynolds Journalism Institute Student Competition, demonstrated their story recommendation engine and self-service advertising network this week to newspaper, television, magazine and digital media executives at Hearst Tower in New York. Hearst Corporation, one of the country’s largest media companies, has sponsored the contest which brings together journalism, computer science … Continued

Newspaper Archive Summit white paper suggests next steps for stakeholders

A mandate to preserve — a white paper (PDF) — was produced for the Newspaper Archive Summit Network by Victoria McCargar, veteran journalist, archivist and digital curation consultant. This white paper provides an assessment of the first Newspaper Archive Summit and offers suggestions for next steps. On April 10-12, 2011, the Reynolds Journalism Institute, MU … Continued

The Storm Collection

Matt Thompson and Robin Sloan, co-creators of the hugely popular web video “Epic 2014,” released their newest video today, “SND Storm,” at the annual convention of the Society of News Design in St. Louis. Matt, a 2008-2009 Donald W. Reynolds Fellow at the Reynolds Journalism Institute, is an editorial product manager at NPR, where he’s … Continued