Another voice explains why newspapers must move beyond the news

We’ve written about the need for newspapers to stop thinking about they physical product  and start acting like “information valets” for their users in an age where attention is at a premium — helping users to manage their “personas.”   We’ve co-authored a piece about efforts at the New London, Conn. Day newspaper. Now another voice is now … Continued

Pivot Point: Next steps

Last month, the Reynolds Journalism Institute convened 34 engineers, publishers, editors, researchers and academics in Chicago for a gathering entitled: “Pivot Point: Reinventing Community, Reinventing News in a Connected World.” In this post, we’ll report on why we gathered, what we did, and what should happen next. We’d like your suggestions. Please email densmorew@rjionline.org, or … Continued

Q2: What are owners doing with their mobile media devices?

2012 RJI Mobile Media News Consumption Survey The rapid adoption of Apple iPads and comparable large media tablets is clearly disrupting the way people engage with the digital world. Tablets also are fostering new media habits that are directly impacting news organizations worldwide. Journalists and news executives can take some encouragement from knowing that nearly … Continued

Q1: Who uses mobile media devices?

2012 RJI Mobile Media News Consumption Survey According to our findings, two-thirds of U.S. adults used at least one mobile media device in their daily lives during the first quarter of 2012. Smartphones and large media tablets are now the preferred mobile media devices. In the two years since Apple defined the large media tablet … Continued

2012 Mobile survey results

The staff of the RJI Insight and Survey Center interviewed more than 1,000 individuals randomly selected from phone number lists between January 17 and March 25, 2012, for RJI’s 2012 Mobile Media News Consumption Survey. More than half of the participants used a cell phone. No incentives were offered to participate in the survey. The … Continued

Student winners demo product at Hearst headquarters

Team Scope, winners of the 2012 Reynolds Journalism Institute Student Competition, demonstrated their story recommendation engine and self-service advertising network this week to newspaper, television, magazine and digital media executives at Hearst Tower in New York. Hearst Corporation, one of the country’s largest media companies, has sponsored the contest which brings together journalism, computer science … Continued

#RJInnovation (2012): How to attract and retain YAYA employees

Former Reynolds Fellow Stephanie Padgett, building on the work of another former Reynolds Fellow, Margaret Duffy, is working with top strategic communications students to identify strategies for businesses to effectively interact with Youth and Young Adults (YAYAs). YAYA Connection has worked with various clients to help them develop marketing strategies to engage the YAYA generation, … Continued

Value of journalism may lie in the art of listening

What value do journalists bring to the news? Boiled down, that’s the question that newspapers, independent news publishers, journalism schools and individual reporters have been contemplating for the last decade. Exactly what is it the news consumers have been paying for? And how do we keep people paying, so that reporters can keep reporting? I’ve … Continued