How The Washington Post built a publishing platform accidentally on purpose

The Elizabethan dramaturge John Webster gave one of his characters these immortal words: “There’s nothing of so infinite vexation/As man’s own thoughts.” Of course, he was lucky enough to live nearly 400 years before the first content management system was invented. In early 2013, The Washington Post found itself in a particularly vexing situation: The … Continued

How to make online news ‘brain friendly’

Online news can work with or against the brain. When RJI Fellows Alex Remington of The Washington Post and media researcher Paul Bolls applied brain science principles to news design, readers’ comprehension, recall and engagement increased. We interviewed the researchers (audio below) to learn how to make articles “brain friendly.” It’s all about the “reading path,” says Remington. “Classify the … Continued