Tag: International News Media Association
Can pay-by-text micropayments become a viable revenue source for newspapers?
COVID-19 accelerated what we’ve known for some time: Newsrooms cannot rely on advertising. Now more than ever newsrooms need to grow reader revenue — soliciting direct support from their readers. We have subscriptions. A new study from the International News Media Association (INMA) found that 39% of digital news publishers across 33 countries charged for … Continued
Earl Wilkinson
Earl Wilkinson, Executive Director and CEO, International News Media Association (INMA)