Tag: Ipsos
Attitudes about news transcend technology and generational divide
2015 RJI Mobile Media Research Report 5 Millennials more likely than boomers to use smartphones for news, but professional journalism and news sources matter to both This is my final report on the results of the 2015 Donald W. Reynolds Journalism Institute Mobile Media News Consumption Survey. I will use it to explore the generational … Continued
Screen size and age affect how smartphone owners get mobile news stories
2015 RJI Mobile Media Research Report 4 Owners of large-screen smartphones (phablets) are much more likely than owners of standard-size smartphones to frequently use multiple approaches to access news organization content on their smartphones, according to the latest Donald W. Reynolds Journalism Institute mobile media poll. The survey also found that smartphone owners between the … Continued