Tag: reuters institute
Audiences for news notice cutbacks, reward brands with quality momentum
Smartphones most relied on, but television is where audiences still find news of value.
9 ways newsrooms can incorporate more audio in their work
The ability to hear stories is essential for visually impaired audiences — and anyone who wants to consume content on the move.
Can pay-by-text micropayments become a viable revenue source for newspapers?
COVID-19 accelerated what we’ve known for some time: Newsrooms cannot rely on advertising. Now more than ever newsrooms need to grow reader revenue — soliciting direct support from their readers. We have subscriptions. A new study from the International News Media Association (INMA) found that 39% of digital news publishers across 33 countries charged for … Continued
The opportunity for networks: Trust, antitrust and sharing users
This is the fourth of a series of blog reports about the status of the news landscape and a challenge to create a new one. The series is authored by Bill Densmore, a 2008-2009 RJI Fellow and originator of the Information Valet Project. View the series here. Banks do it. Airlines do it. Phone companies … Continued