Engagement
Driving newsletter subscriptions through postcards
A community engagement project, analog style Covering everything from school district events to sports in a Kansas town of about 6,000 residents, reporters at the Eudora Times are well connected with their community. Still, the paper was interested in extending their reach beyond their immediate surroundings. They also wanted to draw more eyes to their … Continued
Creative in-person ideas to increase audience engagement
A conversation with Gabrielle Contesti.
Efficient ways to collect information for a community directory
Experimenting with tools that scrape websites, collect data and format it efficiently.
Takeaways from the second year of Future Tides’ free walking tours
Minimalist marketing, a new tip jar and more participants.
Introducing AskRJI, an experimental chatbot
AskRJI places a wealth of knowledge and resources about community journalism at your fingertips.
Newsletter A/B tests you can try — and how to set it up
Experimenting by adding links and generating AI summaries for newsletters.
Building a civic health guide that inspires action and education
Lessons learned from creating Sioux Falls 101.
Why walking tours offer another medium for local journalism
Let’s step outside and take a walk with our community.
Digital and in-person strategies that go beyond translation
How to grow your readership with culturally competent content.
Is your community not engaging with news? Try listening to them first
Documented, a NY-based newsroom serving immigrants, uses a circular journalism model focusing on the needs of its communities.