News
Build a push notification strategy that aligns with your subscriber retention goals
How the Star Tribune reimagined its push notification strategy from scratch.
The Importance of context, data, and expert sources in discussing Latino communities
And the proliferation of disinformation in these spaces.
Building a chatbot trained on your newsroom’s content
What it takes: time, money and ethical considerations.
How to bring democracy into your newsroom
Build a power-sharing decision making model that works for you.
The Star Tribune asked its interns to envision the future of the company
Our presentation delivered strategies ranging from expanded revenue models to top-of-funnel engagement to subscriber retention.
When the Internet and the power are out, newsrooms might need a ‘hamd’
How can journalists report when there’s no power, electricity, reception? Radio amateurs come in handy.
AI takes ONA23 by storm
ONA 23, the Online News Association’s annual conference held last week in Philadelphia, demonstrated just how quickly artificial intelligence and machine learning have become a dominant focus in the industry, even as news organizations largely remain cautious about integrating Large Language Models like ChatGPT into workflows.
Two friendly AI sidekicks for web reading
These plugins help summarize, synthesize and analyze.
The removal of ego
The problem, especially when it comes to disability, media, and innovation, is that everyone thinks they know how to solve it, including those who need to listen most.
The case for human-centric advertising, even as the robots come for us
We can read a story and as humans, we can understand the impact that was made. But how do we help agencies and brands make a decision about who to work with and why?