News
RJI’s director of innovation and Futures Lab to help guide ONA as new board member
Ebony Reed, director of innovation and the RJI Futures Lab, has been appointed to the board of directors for the Online News Association, which bills itself as the world’s largest digital news association and brings in about 2,000 attendees to its annual conference. Among the responsibilities and opportunities for board members is leading the organization “in … Continued
Social specific content: Being fun, smart and factual
Engagement and social strategy tips from experts at WIRED and Dallas Morning News.
Post Episode 4: Popular true crime podcasts break news and crack cold cases
In episode 4 of Post, journalists discuss crime and justice reporting from podcasts to books.
Info District dispatch: Missing markets
Many local news deserts are “missing markets.” They have the resources to support local news and information production but lack the information, trust, and coordination to do so.
Social specific content: Building for Instagram, Snapchat and more
Tips on five tools we tried while creating social specific content for promotion of our video story.
Rebranding for news organizations, how and why?
We speak with a marketing expert on how newsrooms can employ a third party to research their community and rebrand successfully.
Five tips for reconnecting with your community
How to engage with your community in a way that shows you care.
Jeremy Merrill: ProPublica’s project crowdsourcing political ads on Facebook
After the 2016 presidential election, Facebook received criticism and questions over a lack of transparency into micro-targeted political advertising on its platform. ProPublica has been particularly persistent in its coverage of electioneering on the social media giant. In the fall 2017, the non-profit news organization launched a project to crowdsource the collection of political ads on Facebook. … Continued
Social specific content: Promoting your stories differently
We test different social specific content editors to promote a news feature video.
Post Episode 3: Social media playing behind-the-scenes role in elections
In episode 3 of Post, journalists discuss how Snapchat, Facebook and Instagram are helping campaigns and reporters reach voters.