Jane Stevens: Niche news networks

Jane Stevens is editorial director for Oceans Now and an associate faculty member at the Knight Digital Media Center at the University of California, Berkeley, Graduate School of Journalism. In these new networks, the community is at the core and journalists serve that community. It is the way that things are going. Q: Are newspapers … Continued

Influential

Text messaging revolution In order to keep in touch with YAYAs, other generations have been increasingly joining the text messaging revolution, a revolution YAYAs are responsible for starting. Purchase decision YAYAs have a large influence on the purchasing decisions of other generations. They are the most economically powerful population cohort in history. Overall, researchers estimate … Continued