How to operate a WeChat newsletter with the help of the community

We introduced using WeChat for newsletters in the last article, including how to create a newsletter and the importance of WeChat in the Chinese community. The next step is to figure out how to operate a newsletter consistently, especially when there are not enough Chinese speakers in the newsroom to give the newsletter leads a … Continued

Three social media takeaways for the (very) small newsroom

Anna Kohls, Courtney Manning, Collin Krabbe and Marlee Baldridge An instruction manual prepared by Missouri School of Journalism students Anna Kohls, Courtney Manning, Collin Krabbe and Marlee Baldridge for the staff of the Berkshire Edge as part of the students’ capstone project. A style guide for the Berkshire Edge’s social media efforts created by Missouri … Continued