A Trusting News analysis: What news consumers say they trust

Trusting News Project ReportDownload Fundamentally, news consumers trust journalism that they find to be balanced, in-depth, honest and reputable.  Those qualities appeared over and over in an analysis of 81 in-depth interviews our newsroom partners conducted with members of their communities. And when asked directly about what defines quality journalism, they were at the top … Continued

Journalists: Defend your work through action, not just with editorials

The Trusting News project, staffed by Joy Mayer and Lynn Walsh, is designed to demystify the issue of trust in journalism. They research how people decide what news is credible, then turn that knowledge into actionable strategies for journalists. The project is funded by the Reynolds Journalism Institute, the Knight Foundation and Democracy Fund.

Don’t be afraid to tell your readers your journalism is valuable

The Trusting News project, staffed by Joy Mayer and Lynn Walsh, is designed to demystify the issue of trust in journalism. They research how people decide what news is credible, then turn that knowledge into actionable strategies for journalists. The project is funded by the Reynolds Journalism Institute, the Knight Foundation and Democracy Fund.

Earn trust by sharing what motivates your journalism

Originally published on Medium Journalists, we need to talk more about the “why” of what we do. What does the profession exist to do? Who do we serve? Why are we doing this story or covering this issue? These questions do not have simple answers, of course. We’re motivated to different degrees by a variety … Continued

A more nuanced understanding of ‘journalism’ is needed  —  and we need our communities’ help

Originally published on Medium Trusting News works to empower journalists to demonstrate credibility by helping people understand journalism. Never has that been more important than today. Journalists are heading to work — the day after a mass shooting in a community newsroom — to keep telling stories that improve public life. In fact, the surviving members of the Capital … Continued

Earning trust by inviting questions … and answering them

Originally published on Medium As newsrooms have joined the Trusting News work, we’ve asked them to think about how they might introduce the work to their audiences and how those audiences might be invited to weigh in. News consumers aren’t usually shy about telling us how we could do better, but asking for feedback directly … Continued