Tag: New York Times
Building new ad revenues could start on the obit page
An interview with Stephanie Padgett as she begins her fellowship year. About five years ago, Stephanie Padgett was doing market research to help smaller, Midwestern newspapers and radio stations. It was quite clear that her research on how to reach more consumers would be useless if the media companies didn’t change their old habits. For … Continued
In his own words: A selection of Matt Thompson’s blog entries Part 1
The timing of local news cycles May 13, 2009 Howard Weaver writes a sweet, short paean to the dailyness of the newspaper: I’ve been arguing for years that newspapers — yes, printed, daily newspapers — have a good long horizon on the value curve if they shift their focus to the value they already do … Continued
Newspapers, farms and Bud’s advice
When the Tribune Co. announced bankruptcy in December, I had one immediate thought: I wish they’d really bought the farm. The World’s Greatest Newspaper is broke and an uncomfortable crowd of metros is teetering on the brink. Even the New York Times is hocking its skyscraper to pay the bills. It’s a sad time for … Continued
Wikipedia-ing the news
Matt Thompson’s RJI research proposal Five years ago, blogger Dave Winer and New York Times executive Martin Nisenholtz made a bet. “In a Google search of five keywords or phrases representing the top five news stories of 2007,” Winer wagered, “weblogs will rank higher than the New York Times Web site.” But what fascinates me … Continued