Tag: New York Times
The Ann Friedman Weekly: How one freelance journalist created a massively successful newsletter
Second in a series to help newsrooms curate effective newsletters. Newsrooms can no longer afford to distribute poorly curated newsletters. Yet executives from many modern newsrooms say they lack the financial and staff capacity to do otherwise.
Why send a newsletter at all?
E-newsletters have become a primary engagement, dissemination and revenue-generating tool for modern newsrooms. With benefits ranging from reader loyalty to audience insights to new revenue, it’s easy to see why. What’s harder to see is the “why not,” though it’s equally important. Email used to be a method for filtering the internet. Far from the … Continued
The rise of messaging is undeniable, and it’s not just text
Mobile messaging was born in December 1992 with a simple SMS: “Merry Christmas.” Today it’s the most ubiquitous form of human communication short of speaking. Any of the 6 billion of us with a phone can do it. And with the advent of apps like WhatsApp, Facebook Messenger, Viber, Line, WeChat and Telegram, messaging is … Continued
Heard mentality: Here’s how to boost women’s voices in news comment sections
Marie Tessier, lead moderator of reader comment to The New York Times opinion pages, wants women to be heard as much as men in the commenting sections of news sites. She spent a year as the project leader of an institutional fellowship at the Donald W. Reynolds Journalism Institute exploring how to raise women’s voices … Continued
We asked journalists: How do you fit in time to learn about industry information?
In the midst of so much to do, how and when do journalists take the time to learn more about our industry? And what formats or platforms make learning easy? I’ve been asking those questions as I wrap up a really cool project and want to share what I’ve learned in ways that are useful … Continued
Breaking News 1: How monetizing became malvertising
Breaking News is a series on the self-inflicted fractures breaking the news business. This first report is on the malignant effects of ad tech.
What is a social media photo editor?
Gone are the days when news organizations had just copy editors and page designers. Today, there are newsroom titles like digital optimizer, audience analyst and executive mobile editor. As social media platforms have evolved so have job titles, along with the tools journalists use to communicate with audiences. In this series, RJI will learn more about these titles and the people who hold them.
RJI Fellow’s ongoing e-newsletter personalization experiment yields surprising results
Tracy Clark, a 2015-2016 RJI Fellow, believes newspapers with editor-selected email newsletters would have better engagement rates if the content were personalized to each user’s interest. She is in the midst of a pilot study with a large U.S. newspaper, which is simultaneously publishing two email newsletters: one includes editor-selected news content, the other features reader-selected stories. The personalized newsletters are based on Clark’s Reportory platform. This is a progress report.
WordPress moves news past the printed newspaper
Local newspaper sites have long broken all the rules for building a sticky site. Most still load painfully slowly. They are difficult to navigate and — let’s be honest — often ugly.—Matthew Hindman, Shorenstein Center For centuries newspaper design has stayed about the same. In 1880 printers introduced halftone photographs and in the 1980s the … Continued
The economics of structure: Could structured journalism make quality journalism sustainable?
Structured journalism, an emerging and somewhat obscure approach to digital news, has been getting a lot of attention lately. The last three months have seen articles in the Columbia Journalism Review and on the websites of The Poynter Institute and Nieman Lab. BBC News Labs published “A Manifesto for Structured Journalism,” and pilot projects are … Continued