Tag: URL Media
Why a diversified revenue portfolio is the best sustainability insurance for media organizations
And 3 great examples of what this can look like for smaller newsrooms.
The case for human-centric advertising, even as the robots come for us
We can read a story and as humans, we can understand the impact that was made. But how do we help agencies and brands make a decision about who to work with and why?
How we establish a system for audience data across multiple outlets and audiences
Organizing unique data to tell the story.
Community media unburdened by mainstream legacy makes all the difference
A PushBlack campaign grew donations 30% to a voter registration drive in the South. Native News, supported by grants and sponsors, launches a new health-care newsletter and quickly grows it to 26,000 subscribers. And after a collaborative of healthcare organizations in Philadelphia partnered with WURD Radio to distribute colorectal cancer screening kits, dozens of Black … Continued
Financing multicultural media: New collaboration positions publishers of color as catalysts for equitable community development
A robust, resilient and diverse media ecosystem is as essential to a community’s well-being as affordable housing, reliable transportation and accessible capital.