Business
Revenue wrap up: Donors, fees and more
We wrap up our summer series with a few more revenue models to explore.
Crowdfunded campaigns help radio station grow audience and revenue for digital site
A crowdfunded campaign last year helped KPCC (89.3), a radio station in Los Angeles, breathe new life into a shutdown community website dedicated to social, entertainment and local news.
Video as revenue: Start with listening
This summer for Innovation in Focus, we are speaking with news organizations that are exploring new, emerging or unique revenue models. Alabama Media Group launched Red Clay Media in 2017 as a video driven revenue stream. It began with videos created in the newsroom that inspired engagement from their readers. Today it is a thriving … Continued
The Tyler Loop: Growing membership with events and newsletters
In a small town with slightly more than 100,000 people, known for its annual rose festival, news site The Tyler Loop is growing a membership model with events and a newsletter to collaborate, not compete with, other local news organizations.
Delivering news onto a digital porch
This summer for Innovation in Focus we are exploring news organizations which function through new, emerging or unique revenue models.
New online textbook is comprehensive resource for teaching media entrepreneurship
This Q&A has been edited for space and clarity. An evolving online textbook, written and reviewed by entrepreneurs, student innovators and educators, prepares journalism students to take entrepreneurial work from “idea to implementation.” Co-editor Michelle Barrett Ferrier, 2016–17 RJI Fellow and an Ohio University professor, says “Media Innovation and Entrepreneurship” was born out of the … Continued
The contributor model
Rhett Power, Moderator, Columnist at CNBC, Moderator Rajul Varshneya, Columnist at Forbes Whitney Evans, KSL.com with Deseret Digital Media One of the emerging content plays taking root is the “contributor model.” Low-cost, highly targeted, and leveraging the power of influencers and thought leaders, this content thrives on sites ranging from Inc. to Forbes to CNBC … Continued
Winning the niche
Chris Sheridan, Wake Forest University/Formerly, ESPN and CNBC, moderator James daSilva, SmartBrief Mark Babbitt, President, Switch and Shift Nathan Byrne, Newsy Brian Morrissey, President/Editor-in-Chief, DigiDay Media While some content streams seem saturated and almost impervious to new players, other content streams are rich and ripe for expansion and even monetization. And it’s not just sports … Continued
Emerging payment platforms and strategies
David Gehring, Relay Media, moderator Cosmin Ene, LaterPay Raju Narisetti, Gizmodo Bill Densmore, RJI Dan Peskorse, Invisibly, Inc. Pay models are evolving as more and more testing indicates users are interested in paying for valuable, relevant content that fits within their framework of consent. New payments models range from per-use micropayments, to more scaled subscription … Continued
Syndicators, agencies and distribution channels
Jim Flink, RJI, moderator Andy Sareyan, McMeel Publishing Jenn Stenger, NewsCred John Rampton, Founder, Due While much of content is built around per-use, micropayments and subscriptions, there are other pots of potential revenue that lie outside of what journalists may presently be considering. We’ll surf the scene from syndicators to agencies to alternative platforms and … Continued