Engagement
Documentary seeks to heal rift between public and news industry with trauma-informed approach to gun violence
“The Second Trauma” hopes to bring an end to sensationalized, episodic coverage of America’s signature brand of violent crime.
5 lessons from narrative journalists
Writers describe ways to make their stories sing.
Tips for communicating your newsroom’s impact
Templates and lessons learned from the Flathead Beacon’s first report.
How to create targeted service journalism from listening efforts
Integrating solutions journalism into post-publication engagement.
How Next City collected impact stories from readers
And impact takeaways from Borderless Magazine and Tradeoffs.
How to engage impactfully in the comment section
The Markup dives into comments on TikTok to build brand awareness.
Emotional safety for sources, participants and audiences
Practical tips for text, video and more from oral storytelling.
Lean into what your core audiences value
A conversation with Jacqué Palmer, The Boston Globe on growing your newsletter.
Crafting an engaging news quiz: “Help people feel that there is a human heart beating behind the in-depth news”
A Q&A with Fritz Holznagel at The Conversation.
The Star Tribune asked its interns to envision the future of the company
Our presentation delivered strategies ranging from expanded revenue models to top-of-funnel engagement to subscriber retention.