Tag: Engagement
Discovering how readers perceive photos and video
The main questions bouncing around my educator’s noggin for the last couple of decades have been about how visuals resonate with audiences — what draws a person’s attention, helps them to parse information, to understand and remember? My goal with this RJI project is to create practical materials to help small newsrooms and non-profit organizations … Continued
Interactive experiences: personalization and revisit value
For this Innovation in Focus, we spoke with Financial Times Data Reporter, David Blood, and Senior Developer, Ændrew Rininsland, to learn about how their interactive work has progressed, lessons learned, and see where they’re headed next. Greenway: How did you get started with interactive experiences? Rininsland: I’m a life-long web nerd and have been building web pages … Continued
Strategic campaign structure helps news organizations grow revenue, partners and audience
Campaigns can help news organizations build revenue through sponsorships, grow general brand awareness and cultivate a specific niche audience. Earlier this summer, I shared tips on how to craft a strategic sponsorship campaign with members of the Institute for Nonprofit News at its annual conference, INNDAYS2019 in Houston. My presentation, which goes into more detail … Continued
Listening to the audience is key to improving immersive 360/VR experiences
When I started my residential fellowship at the Donald W. Reynolds Journalism Institute 10 months ago, I wanted to investigate how 360/VR content creators could better put the audience at the center of our production process so that immersive journalism, and immersive technology in general, may reach its full potential. One of the biggest obstacles … Continued
Delivering news onto a digital porch
This summer for Innovation in Focus we are exploring news organizations which function through new, emerging or unique revenue models.
Why El Tímpano launched a text-message reporting pilot
Weekly texts with actionable news and information designed to address immigrants’ information needs
Simple ways to build trust? Apparently NOT
Study finds most sites aren’t doing them
Short Takes: Lessons from a failed newsletter in how to engage with your audience
Quinn Ritzdorf Short Takes is an occasional series that captures interesting work by Missouri School of Journalism students. As part of my RJI Student Innovation Fellowship with the Greeley Tribune in Greeley, Colorado, a co-worker and I were given the task to start and grow a paid subscription newsletter, The Playbook, that covered rural prep sports … Continued
Interactive Chats: Our tips for building a story in InterviewJS
Find out how student creator Emily Dunn covered a story using InterviewJS.
What journalists miss when they ignore history
Earnest L. Perry, Associate Dean for Graduate Studies, Missouri School of Journalism