Business
Using digital screens to grow your audience and build a new revenue stream
If your audience won’t come to you, maybe it’s time to think about going to your audience. That’s one of the guiding principles for a new pilot project from RJI, Dynasty Media and Minnesota Digital.
How to tell if your news organization suffers from founder’s syndrome
Stave off founderitis by focusing on the fundamentals.
How being a solopreneur has forced me to reckon with my limitations
Learning to set boundaries while I launch a news organization — amid a pandemic — is as important as learning to market and fundraise.
![Eriberto Saavedra Felix [left] and Marian Mohamed record audio as part of an activity with KUOW’s RadioActive Youth Media on July 8, 2019 in Seattle, Washington. Photo: Kelsey Tolchin-Kupferer](https://rjionline.org/wp-content/uploads/sites/2/2023/02/heiseytolchinkupferer23021001.jpg)
Funding your youth media program
Youth media programs can open up new funding opportunities for public media stations.
A new ‘Potter Listening Tour:’ Local newspapers can still work, even with different paths
A different kind of “right sizing,” grants and donations, and tinkering with the balance of online and print are some of the ways.
What can grow in the desert?
We are awash with studies and white papers about the demise of local newsrooms as a threat to our democracy. But what if, instead of asking what we’ve lost, we ask what can actually grow in these deserts?
Founding Four Points
A community centered newsroom on the Crow Indian Reservation, Montana.
How to curate product kits with resources you already have
Repackaging past work into helpful tools for your audience.
‘Who’s going to run it?’
The pause before buying a rural newspaper — can you attract an editor to a small town?
![This RJI project aims to create accessible entry points for small newsrooms and individuals interested in fundraising. [Image created using Canva]](https://rjionline.org/wp-content/uploads/sites/2/2022/08/francescob22081701.png)
It’s OK to use this ’F‘ word
Taking the guesswork out of getting started in fundraising.