RJI Partnerships
Newspapers’ mobile products have two distinctly different audiences
2013 RJI Mobile Media Research Report 6 This report focuses on the use of media tablets and smartphones by newspaper subscribers and non-subscribers. While newspaper subscribers differed from non-subscribers in most demographic categories, age was the most significant. Our findings revealed how the high percentage of subscribers aged 55 or older and low percentage aged … Continued
Circa app adds breaking news alerts
Breaking news alerts are among the key features of Circa News 2, the latest update to the mobile news startup. Released last week, the feature is also included in Circa’s new Android app. Circa launched in October 2012 as an app on iOS devices and identifies itself as a news source that delivers news in … Continued
Content Matters: An Interview with Edward McCain of the Reynolds Journalism Institute
For this installment of the Content Matters interview series of the National Digital Stewardship Alliance Content Working Group I interviewed Edward McCain, digital curator of journalism at the Donald W. Reynolds Journalism Institute and University of Missouri Libraries. Missouri University Libraries joined the NDSA this past summer. Ashenfelder: What is RJI’s relationship to the Missouri … Continued
The Takeaway seeks to engage diverse communities via texting: Part 1
This week, The Takeaway takes to the streets of Miami in the latest of its experiments to partner with communities in gathering news and uncovering stories that deserve attention. The Takeaway is a new morning news show produced by Public Radio International (PRI) and WNYC Radio. Initial audience data shows its conversational format and editorial … Continued