Journalists are creators now, and that’s a good thing

Journalism’s hostility is understandable, but our denial is not.In 2009, the former editor-in-chief at Thomson Reuters, David Schlesinger, described journalism as one of the great self-declared professions. He wrote, “I am a journalist because I said I was one more than two decades ago and have spent the years since working on my abilities. I am not … Continued

Millennials: What does ‘news’ mean to this generation?

Diversity means so much more than just race, color, ethnicity, religion, political segmentation, income and education opportunity. It includes generational differences, among others. When thinking about age, we tend to focus on ageism discrimination. Yet, for the news industry, we have the boomers in our wheelhouse. It’s the millennials and younger that are cause for … Continued

FL#180: Building interactive timelines with sponsored content from Tline

Interactive timeline tool Tline Tline is a new tool for creating interactive timelines that brings together publishers and advertisers. The timelines include sponsored advertisements and can be shared on social media or embedded on a site. Publishers have control over which ads are displayed on their timelines and receive a 50 percent share of the … Continued

FL#176: NowThis innovations: Chatbots and Facebook Live

NowThis has been a pioneer in delivering video news exclusively on social platforms, and it grew quickly thanks to an ability to find new ways to reach young audiences. Now the company is pushing forward with technologies like chatbots and Facebook Live. Reporting by Hailey Godburn For more information: NowThis did away with publishing content … Continued

FL#166: CNN’s approach to Snapchat

CNN on Snapchat Most news organizations have limited functionality within Snapchat. But as one of the Snapchat Discover partners, CNN can offer multi-part news updates that are available to all Snapchat users. We talked with Ashley Codianni, director of social publishing, about how CNN hopes its effort on the platform will create a constant news … Continued

FL#164: NowThis’ approach to Snapchat

NowThis on Snapchat In addition to using Snapchat Stories to reach younger audiences, NowThis is also one of 20 top publishers using the Discover feature. Executive Producer Sarah Frank explains her team’s Snapchat strategy and offers tips for any newsroom experimenting with the platform.Reporting by Mitchel Summers and Hailey Godburn For more information NowThis delivers … Continued