FL#161: 5 tips for email newsletters

Email newsletters Email newsletters are far from new, but recently there’s been a resurgence in their popularity. With this renewed interest come new techniques. We look at five innovative approaches to delivering newsletters, inspired by Clover Letter, BuzzFeed and TheSkimm.Reporting by Whitney Matewe. For more information: BuzzFeed has 12 core newsletters but, in total, close … Continued

Unholy alliances, superheroes and the ‘drunken walk’

A not-so-subtle theme kept cropping up this week at the Collaboration Culture Symposium (#rjicollab) at the Donald W. Reynolds Journalism Institute: a superhero theme. Speakers conjured up images of caped crusaders in search of new alliances to fight the evils that have befallen The Fourth Estate. Those evils have eroded and disposed of the neophyte … Continued

Carla Zanoni and Jennifer Hicks: Better Living Through Newsroom Chemistry

Carla Zanoni, The Wall Street Journal Carla is executive emerging media editor for the The Wall Street Journal, where she is responsible for exploring and developing state-of-the-art news delivery and storytelling, including new social media and mobile platforms. She also heads the newsroom’s audience development team, focusing on engagement and newsroom analytics.  Before coming to … Continued

Sean Reily: Mid-year report

In the (near) paperless world of the future, reading from an electronic screen has long been hypothesized as the method through which readers will receive the bulk of their printed news and information. To augment this electronic news consumption, it has also long been hypothesized that optimizing the E-reading experience through the technology of E-Reader … Continued