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Revenue strategies

Eric Barnes, CEO of The Daily Memphian, speaks during the Sept. 8 Small Business Seminar at Memphis Botanic Garden. Photo: Brad Vest | Special to The Daily Memphian
May 28, 2024
Citizen and community news

The start and sustainability of the Daily Memphian

The news outlet started up with big donations but has diversified.

Block Club Chicago staff pack T-shirts during the sale of their first Gator Watch shirts in 2019.
February 19, 2024
Citizen and community news

Generating revenue through merchandise community partnerships

Block Club Chicago brought in $100,000 from Gator Watch, a conversation on merch and partnerships with Maple Walker Lloyd.

Saco Bay News, Black Iowa News, Forth Worth Report and My Ballard created T-shirts with their communities
February 12, 2024
Citizen and community news

How to work with a local artist to design merch for your newsroom

Saco Bay News, Black Iowa News, Forth Worth Report and My Ballard created T-shirts with their communities.

A pie made of slices from different pies
September 26, 2023
Citizen and community news

Why a diversified revenue portfolio is the best sustainability insurance for media organizations

And 3 great examples of what this can look like for smaller newsrooms.

To kickoff a busy year, Luella Brien (far right) helped promote the Showtime docuseries “Murder in Big Horn” at the Sundance Film Festival in Park City, Utah. Brien was featured in the series which is airing on Showtime.
September 22, 2023
Citizen and community news

Recentering and refocusing to make a founding newsroom sustainable

My plan for Four Points Media and a balanced future.

Two women shake hands while a smiling man looks on
September 14, 2023
Citizen and community news

The art of salary negotiation

The most important questions to ask before accepting an offer.

Star Tribune summer interns from left to right: Nicole Gutierrez, Hannah Pinski, Grace Yarrow, Gannon Hanevold, Noah Furtado, Sydney Lewis, Emily Hood, Grace Xue, Angelina Katsanis, Noor Adwan and Auds Jenkins.
August 31, 2023
Citizen and community news

The Star Tribune asked its interns to envision the future of the company

Our presentation delivered strategies ranging from expanded revenue models to top-of-funnel engagement to subscriber retention.

L-R: Madison Hopkins, Josh Merchant, former intern Marco Schaden, Hilary Becker, Interim Publisher Jennifer Hack Wolf, Mili Mansaray, (Not pictured) Gary Enrique Bradley-Lopez. A Kansas City Beacon all-staff meeting in September 2022.
July 24, 2023
Citizen and community news

2 Kansas City area news outlets show different paths toward nonprofit sustainability

The Beacon is 3 years old. The Northeast News of Kansas City is more than 90. They are part of a surge in nonprofit news outlets and funding.

Chart: Stake holder roles in decision making. 2 axes: Accountable-Informed and Responsibility-Consulted. Circle with "Probably you" in Accountable-Responsibility quadrant, Team A in Responsibility-Informed quadrant, Team B in Accountable-Consulted quadrant and Team C in Consulted-Informed quadrant.
July 10, 2023
Citizen and community news

Product development is built on a foundation of trust

A conversation with Elite Truong, VP of Product Strategy The vice president of product strategy at the American Press Institute and board secretary for the News Product Alliance, Elite Truong, has worked as a product manager at news organizations like Vox and led R&D and news product teams at The Washington Post. Truong advocates for … Continued

Project Optimist founder Nora Hertel (center) talks with a Jama Alimad (right), an elder in St. Cloud's Somali community, and Sara Nimis (left), a volunteer moderator in the Shades of Purple dialogue series, during the first dialogue event May 13, 2023 at the Stearns History Museum in St. Cloud, Minn.
May 25, 2023
Citizen and community news

The highs and lows of launching multiple products in a news startup

Project Optimist launched with a single product and now works on multiple fronts.

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  • News & events
    • RJI news
    • RJI columns
    • Pictures of the Year
    • Student Innovation Competition
    • Women in Journalism Workshop
    • RJI Weekend Newsletter
    • RJI Newsbooks
  • RJI Fellowships
    • Fellows
    • RJI Professional Innovation Fellowships
    • Frequently asked questions
    • Resources
    • Student Innovation Fellowships
  • RJI Programs
    • Aerial Journalism
    • Journalism Digital News Archive (JDNA)
    • Potter Digital Ambassadors
    • Trusting News
  • Applied Research
    • Innovation in Focus
    • News Media Help Desk
    • Public Policy and Journalism
    • Collaboration Toolkit
    • Research of note
    • Source Auditing Tool
  • About RJI
    • People
    • Facilities
    • Our timeline
    • Download RJI Strategic Plan 2023–2026
    • Download 10 Innovative Years: 2008–2018
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