Why send a newsletter at all?

E-newsletters have become a primary engagement, dissemination and revenue-generating tool for modern newsrooms. With benefits ranging from reader loyalty to audience insights to new revenue, it’s easy to see why. What’s harder to see is the “why not,” though it’s equally important. Email used to be a method for filtering the internet. Far from the … Continued

The rise of messaging is undeniable, and it’s not just text

Mobile messaging was born in December 1992 with a simple SMS: “Merry Christmas.” Today it’s the most ubiquitous form of human communication short of speaking. Any of the 6 billion of us with a phone can do it. And with the advent of apps like WhatsApp, Facebook Messenger, Viber, Line, WeChat and Telegram, messaging is … Continued

Coming 2017: the Trump-O-Meter

Editor’s note: PolitiFact has a 2016-2017 RJI Fellowship at the Donald W. Reynolds Journalism Institute. Executive Director Aaron Sharockman is the project leader for the fellowship. This blog is reposted from politifact.com.