Instagram Reels: Historic homes

Next week: Our tips and tricks for making your own reels! Sara Dingmann is a University of Missouri journalism student and innovation lab student staff member.

What’s next for Documented Semanal, a WhatsApp newsletter

When the pandemic began, we, like many other organizations, worked quickly to respond to all of the pressing needs of our readers. Tens of thousands of NeW Yorkers were suddenly left jobless and afraid of getting sick. We knew financial relief and organizations seeking to help were out there, but many residents did not know … Continued

Kapwing: Tips and tricks

This month I tested Kapwing Studio, a free online editing tool where users can make videos and GIFs with original news content for social platforms.  Overall, my experience with Kapwing was positive. I set out to utilize Kapwing’s tools to create factual guide videos for Missouri voters for RJI’s social feeds. I experimented with various features … Continued

Managing metrics that matter for subscriptions

Managing metrics that matter  Mike Denison, audience engagement editor at Science News, sees analytics and metrics as a tool to “cut through the noise and look beyond page views.” This year at ONA20, learning about the importance of analytics and metrics has shown to be of growing interest for the industry at a time when … Continued

Push notifications: Segmenting and connecting with your audience

Why use push notifications?  When it comes to connecting with your audience, push notifications may not be the first thing that comes to mind. Some may even say notifications are outdated or irreverent when compared to the current technology. However, the company One Signal, saw an increase of two billion push notifications sent out each … Continued

Tips for using research to make behavioral analytics useful

“What we really want is to be the light that illuminates the newsroom as we move forward on our journalistic and business goals,” James Robinson, director of analytics for The New York Times said on the power of analytics. “If people can’t use that light to see where they’re going, they’re going to get stuck … Continued