Journalists are creators now, and that’s a good thing

The views expressed in this column are those of the author and do not necessarily reflect the views of the Reynolds Journalism Institute or the University of Missouri. Journalism’s hostility is understandable, but our denial is not.In 2009, the former editor-in-chief at Thomson Reuters, David Schlesinger, described journalism as one of the great self-declared professions. He wrote, … Continued

The contributor model

Rhett Power, Moderator, Columnist at CNBC, Moderator Rajul Varshneya, Columnist at Forbes Whitney Evans, KSL.com with Deseret Digital Media One of the emerging content plays taking root is the “contributor model.” Low-cost, highly targeted, and leveraging the power of influencers and thought leaders, this content thrives on sites ranging from Inc. to Forbes to CNBC … Continued

Winning the niche

Chris Sheridan, Wake Forest University/Formerly, ESPN and CNBC, moderator James daSilva, SmartBrief Mark Babbitt, President, Switch and Shift Nathan Byrne, Newsy Brian Morrissey, President/Editor-in-Chief, DigiDay Media While some content streams seem saturated and almost impervious to new players, other content streams are rich and ripe for expansion and even monetization. And it’s not just sports … Continued

What is a social video producer?

Nina Raja is a social video producer at CNBC where she produces and edits video for the network’s various social platforms — Facebook, Twitter, YouTube, Snapchat, LinkedIn, Pinterest and Vine — and its website.