Tag: Facebook
Small publishers can build meaningful engagement practices without more time or resources
It will help you serve the people who are most on board with your mission — and most likely to read and need your reporting.
Try these apps for easy entry into audio for breaking news and audience reaction
‘Voices of Kabul’ shows how audio can be harnessed in newsgathering and engagement efforts.
Some social media perks you should know about
Third party design apps and tools for social media are your allies in engaging with audiences.
News archives: The untapped resource Part 3
This excerpt from Neil Mara’s research report highlights the top selections from each of the five categories of examples showing how newsrooms are using the content of their news archives to their benefit.
Creating advertising graphics for your newsroom’s Instagram
Creating graphics for Instagram may seem easy, but strategy and technique are required when generating graphics for your organization to engage your audience.
Journalism’s broken talent pipeline
It’s impossible to address what journalists do and why we exist without understanding how and who becomes a journalist today.
Eight ways smaller newsrooms can make audio pay
As advertising reliance becomes an increasingly redundant, risky and outdated strategy, it is incumbent on publishers large and small to implement strategies which generate revenue from multiple sources.
9 ways newsrooms can incorporate more audio in their work
The ability to hear stories is essential for visually impaired audiences — and anyone who wants to consume content on the move.
Collaborative community ‘zine’ wins top news engagement idea at RJI Student Innovation Competition
A student team that partnered with L.A. Taco, a digital-only news source in Los Angeles, to create a collaborative community ‘zine’ (short for magazine) to help with engagement, won the 2020-21 RJI Student Innovation Competition. “Remains to be Zine,” which was made up of Caitlin Hernandez, Astrid Kayembe, Laura Gonzalez and Melody Waintal of the … Continued
Launching a newsletter and thinking about analytics
It’s not just about clicks When we launched our obits newsletter, How They Lived, on December 8, I had one big concern: Would anyone read it? Honestly, I worry about that with everything I publish, but launching a new product so close to the holidays only amped up that worry. The beauty of making journalism … Continued