Tag: Missouri Press Association
In the early 2010s, Mark Nienhueser was the sales director for Service Noodle, an online platform that made it easy for small, local service businesses to develop a website and gain a digital footprint. When he moved to the Missouri Press Association, in 2013, he realized there were a lot of untapped digital opportunities for … Continued
By 2017, it was clear to Janine York that she had to act. “Our newspaper is our core product, but we knew we needed to expand,” says York, the advertising director at the Missourian, a twice-weekly newspaper in the small town of Washington, Missouri. By 2017, it was clear to Janine York that she had … Continued
Individuals or organizations can apply for 2018-19 fellowships at the Donald W. Reynolds Journalism Institute through Jan. 31. During the application season, we will publish Q&As with a few of our past fellows to find out how the fellowships benefited their organizations and what advice they have for applicants.
There are three types of fellowships: institutional, nonresidential and residential. Learn more by visiting RJI Fellowships.
Victor Hernandez, Banjo, moderator Jeff Sonderman, American Press Institute Kate Butler, Associated Press Seth Rogin, Nucleus Marketing Mark Maassen, Missouri Press Association While traditional platforms and channels still make up the bulwark of monetization streams for the “old guard” in media, many are seeking new, alternative revenue streams, some of while fall well outside of … Continued
Missouri Press Service has launched a suite of digital services designed to help community newspaper publishers boost their relationships with ad clients while generating additional revenue. Services range from creating websites and social media pages for newspapers’ ad clients to training newspaper staffs to sell targeted YouTube and display ads. Since MPS, a Missouri … Continued
Can you remember being very young and wondering what you’d be when you grew up? My first goals were to be a cowboy, then maybe a fireman. A little later I upgraded to wanting to be the second baseman for the Detroit Tigers. These were all fine for kids. But as many of us grew … Continued
Originally published on The Columbia Daily Tribune website Leaving his wife and baby asleep, Erik Potter slipped away into autumn darkness every Monday and Friday morning to drive to Hickman High School, where an early-bird secretary buzzed him in. With just 90 minutes available in an empty conference room, Potter and senior Vy Le always … Continued
A $35,000 grant from the Knight News Challenge on libraries will help University of Missouri Libraries and the Donald W. Reynolds Journalism Institute develop a long-term model to protect born-digital news content from being lost forever. Monetizing newspaper content is one approach to saving the nation’s first draft of history, says Edward McCain, digital curator of … Continued